McDonald's: Behind the Arches
New York: Bantam Books, 1986. First Edition, First Printing. Hardcover. 6 1/4 X 9 1/4 Inches. 470 PP. First printing copy with full and complete numberline to the "1" on the copyright page. Original price of $19.95 intact on front flap. An important balance to Ray Kroc's 1977 "Grinding It..... More